Lighting a business in the summer is a very different experience. The sun is going down later than usual. That means outdoor lighting may not be as big of a requirement during the summer. But that gives you plenty of space for small business summer lighting ideas.
Upgrade to LED Lighting
The best small business summer lighting ideas can help businesses rearrange lighting to get the best value. The first and most important small business summer lighting ideas is to upgrade to LEDs. Summer will require a bit less lighting, depending on your business hours.
You will be using fewer lights to make up for the higher energy costs that come from the air conditioning. This is the perfect time to start going through and upgrading the fixtures that aren’t in use. Upgrading the ones that aren’t in use will allow you to alternate, so you don’t need to close down for a complete lighting overhaul.
Instead, upgrade the half that isn’t in use, then use those ones while you upgrade the rest.
Directing Attention Indoors
We use lighting to attract attention to our businesses, and it works. Take a look at Vegas, it is the actual city of lights, but they are operating 24/7 in Vegas. Not all businesses will be open on summer nights. Those businesses can use this time to focus their attention on indoor lighting.
We can use lighting to attract business from outside, and that’s simple. But we can also direct people toward the right places in our buildings by using lighting in unique ways indoors. Use light strips and fixtures to highlight things you want people to focus on.
You can also give the opportunity for a photo spot if that fits your business. Essentially, we want to make sure we use this time to have some fun with lighting since we won’t be using it as much.
Layer Lighting
Lighting layers matter, especially for retail space. Layering lighting is as easy as having ceiling fixtures, desk lamps, shelf lighting, and then decorative lighting. You do not need to match the lighting; mixing things up can make a huge difference. LED small business summer lighting ideas can change colors, be flexible, dim, and brighten.
You can do so many different things with LED lighting. You can have basic lighting on the ceiling and then use different colors for shelving and surface lighting. The different colors and displays will help keep your space exciting for people to enjoy.
Natural Lighting
One of the most important small business summer lighting ideas is to ditch the lighting. Of course, we need lighting in specific situations. However, we don’t need as much lighting because we have natural light. Natural light helps with production and energy levels in employees, but it also keeps energy costs low.
No one expects a business to knock out some walls to add more windows just for summer. However, there are things we can do like clearing the areas around windows, removing any blinds or curtains, and letting the sunshine indoors. This will also allow us to turn off more lights more often and enjoy the summer season, which is inviting and warm.